Keywords: business processes tools, commercialization, social and cultural institution, business activity
PROBLEMS AND APPROACHES TO COMMERCIALIZATION IN SOCIAL-CULTURAL INSTITUTIONS
UDC 338.4
This research is devoted to the commercial component of the activities in social and cultural institutions. There is a trend in modern Russia to implement commercialization and business processes tools in the main activity in social and cultural institutions. However, this trend involves several concerns at all levels of agency management. The stuff describes the main problems and suggests possible approaches to their solution.
Keywords: business processes tools, commercialization, social and cultural institution, business activity
For citation: Panina L.V. , Tolstih T.O. , PROBLEMS AND APPROACHES TO COMMERCIALIZATION IN SOCIAL-CULTURAL INSTITUTIONS. Bulletin of the Voronezh Institute of High Technologies. 2017;11(4). Available from: https://vestnikvivt.ru/ru/journal/pdf?id=376 (In Russ).
Published 31.12.2017